Over the years, the NPIRE has evolved from its Brand Factory and expanded into a land of sheer unlimited possibilities. An ever-changing, ever-growing place and home to a network of multiple agencies, product developers, a publishing house, coworking space, event facilitator and much more. Continuously shedding layers and reinventing ourselves, one idea at a time.

Brand Factory

At the very heart of the NPIRE lies the NPIRE Brand Factory, where unconventional brands are crafted. It is the powerhouse of our realm, fueling the NPIRE with knowledge, expertise and the capacity to think outside the box. At the Brand Factory, we accompany our partners every step of the way and also off the beaten track.

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With our Nice Idea Club, we encourage a community of curious minds to discover their creativity, get inspired, and have fun. We create content, host exhibitions, workshops, and talks, and invite everyone to interact and collaborate. Come along for the ride!

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NPIRE Founder and Managing Director, Creativity Mentor, Thinker, Artist, Influencer: Gilgius is the heart of our Land of Creatives. He has been part of the creative industry for over 20 years – undertaking experiments, realizing projects, starting and engaging in many different ventures. One core belief ties all of Gilgius’ undertakings together: Creativity is god.


Get in touch.

No matter if you want to work, collaborate or just chat with us – don’t hesitate to call or write to us, or just come by personally at the NPIRE.

just call us+49 40 / 32 84 67 40
or write us an emailnfo@npi.re
Also, let's be friends online and like each other's stuff:

What else?

Other stuff we get up to

Food Embassy

It’s no secret that food is one of our great passions. As part of Food Embassy, we follow the latest industry trends, aim to create visibility for international cuisines and food products in Germany and foster a broader cross-cultural understanding.

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Our NICE Playground is a wonderland filled with creativity, good vibes, and lots of love.


Job Center

We are always and never hiring. Meaning – we love to meet anyone who can relate to the NPIRE philosophy and culture to see if we want to work together. If ‘proactive work attitude, creative mind, ready for a little bit of craziness’ sounds like you, get in touch.

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Grindel e.V.

The NPIRE has been a fixture in Hamburg’s Grindelviertel for over 15 years, engaging in the local community and making the quarter a more vibrant place. As part of Grindel e.V., we want to further develop and shape our neighborhood.

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Cool people are cool, but if they are brought together, they have a potential to be even cooler. We love organizing events to connect, share and socialize, whether that’s our infamous summer BBQ, Christmas party or other themed specials.

Click to party

14 mit Max Gilg und Tino

In our first NPIRE podcast, our developer Max, founder and managing director Gilg and former NPIRE graphic designer Tino talk about design, creativity and entrepreneurship – but also about daily life aside from work and agency hustle. This 14-part podcast season features conversations about relationships, art, self-employment and much more.

Listen to it

Trash Tombola

Our legendary Trash Tombola, coming out once a month, is a true NPIRE classic. Established in 2015, it pokes fun at the ubiquitous obsession with social media competitions. So far, we have presented our fans with very stylish Pantoffelschlüsselanhänger, cosy Wärmeflaschenkissen and high-quality ventilators – to name but a few.

Win, win, win!


Can’t get enough of us? Here is a collection of projects from the past years, some serious, some slightly crazy.

go digging

Partners & Friends

Who we like to hang out with


Our digital partner agency Hyperinteractive creates individual solutions like apps, games, configurators, extensions and other crazy interactive stuff – state-of-the-art and one-of-a-kind. Over the years, the team has worked with renowned partner agencies and has been awarded with several awards.


LIQUID Photograpyhy

Katrin and Frank from Liquid are our neighbors at Kleiner Kielort and partners for all things photography. They have been working as a team for more than 18 years for national and international clients in the fields of product, people, lifestyle, fashion and food photography.


Social Noise

Zia is our number one expert when it comes to social media and influencer marketing. As an independent consultant, he develops strategies, advises brands and manages collaboration between companies and influencers or agencies. With his honesty and transparency, Zia is our go-to specialist for all things social.



Let’s face it: Online marketing can be overwhelming. Our friends and former neighbors from ReachLab are our trusted partners when it comes to SEO, SEA, and Social Ads.


Logos of the people we work with

We love creating cool things with people we believe in.

You made it this far, but still have no clue what the NPIRE is all about? The easiest way to find out is to call us – we are always up for a chat.

+49 40 / 32 84 67 40 nfo@npire.de

Kleiner Kielort 8
20144 Hamburg
D – Germany

Important information?
Send us a fax! +49 40 / 32 84 67 39